Verify Your WordPress Website in Google Webmaster Tools

by on February 3, 2010 · 396 comments

Google Webmaster Tools is one of the most powerful free toolkits at your disposal for making sure Google can crawl your website properly.

Google Webmaster Tools - How to Verify Your WordPress Website
In order to use Google Webmaster tools for your website, you need to verify it with Google to prove that you own the website.

There are two ways to do this:

  1. Uploading a special file to your website
  2. Adding a Meta Tag to your website.

With WordPress, it can be confusing how to do this. This video shows you how to verify your WordPress Website in Google Webmaster Tools using the Meta Tag method.

Once your site is verified, you can use Google Webmaster Tools to do all sorts of diagnostics on your site. For example:

  • Submit an XML sitemap for your site (I use this WordPress Plugin to automatically update my XML sitemap)
  • Discover any problems Google might have crawling your site
  • Discover any duplicate content issues on your site
  • See what keywords people are using to find you
  • See what sites are linking to your website
  • Check your Page Load Speed
  • And a TON more.

Trust me, this is an indispensable tool and you’ll want to set it up for your website.

Update: Google has added a third and easier verification method now. If you already have Google Analytics installed on your site, Google Webmaster Tools can use it to verify your site – no need for meta tags or file uploads!

Google Webmaster Tools - verify using Google Analytics

Update 2: If you are using (rather than self-hosted, you can verify your blog with Google Webmaster Tools using this method.

Please rate my video and leave me comments below!

Article by »

Don is an entrepreneur based in Silicon Valley. He founded Expand2Web and is the publisher of the Expand2Web Blog, the SmallBiz WordPress Theme and the GetFiveStars Customer Feedback and Reviews service.

Don has written 284 articles on Expand2Web

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{ 396 comments… read them below or add one }

Double Stemcell Indonesia February 18, 2014 at 11:22 pm

thanks a lot, after watching your video, i finally can verify my site to google webmaster tool using meta tag


Ataur Rahman February 21, 2014 at 9:30 pm

Thanks for share your post and one of the best articles. Really nice solution. It is very Useful for us.

Best Regards,


Pramod March 16, 2014 at 3:31 am

Thanks for this article. I was stuck-up where to paste this meta data. now it is OK. Thanks you again.


Deb March 31, 2014 at 4:45 pm

Worked great, video instruction was simple to follow/understand for this tech disabled person! Verified and ready to go! Thanks


Ergotron de Mexico April 1, 2014 at 12:39 am

Excellent, this really work! i can verify my web site.


miranda April 3, 2014 at 2:59 am

Thanks Don, great, clear explanation. really helped me.


Troy April 15, 2014 at 10:31 am

Mr. Campbell,

I can’t thank you enough for your video and expertise!
I have been trying to get my site verified for the last two weeks using various support forums and no answer would fix my issue/problem.
After sitting in front of the computer today for about 3 hours trying to get answers I then came across your video; and your video was the answer to my long awaited issue/problem.
Again, thank you very very much!

All the best,


Mac May 3, 2014 at 11:48 pm

Very helpful post. After watching the video I verified my site to Google webmaster tool using meta tag.

Thank you very much!


Meghan Smith May 26, 2014 at 7:47 pm

This actually was not helpful because there is no option for editor under appearance or theme, is this because I have a free theme? I see no where to add this code into the header section. Super frustrated :(


Don Campbell May 26, 2014 at 8:00 pm

Hi Meghan,
Are you using for your blog? If that’s the case, you won’t see the editor capability. I noted this in the blog post and there is a link to an alternate method for verifying your site if you are using Here’s the text from above:

If you are using (rather than self-hosted, you can verify your blog with Google Webmaster Tools using this method.


Meghan Smith June 7, 2014 at 1:04 pm

Thank you for the follow-up and helping me get the right info to verify my site!


Ovais Mirza June 16, 2014 at 5:38 am

Thanks Don Campbell for the valuable post here.. Getting your website or blog verified by Google webmaster tools is one of the essential things that we must do to monitor from which queries and to which landing pages the traffic is being generated to our sites.. Also it helps us to submit sitemap as well as robots.txt.. The post is really easy to understand and the video embedded in it furthermore make it easy for the users to understand the process of verification in Google webmaster tools..


ammar August 3, 2014 at 9:32 am

excellent post, it saved my day and i verified my site to google!


Dave August 15, 2014 at 1:10 am

Great post and thanks for making it clear. Saved me a lot of time.


Felissa August 18, 2014 at 8:00 pm

Hi, the option meta tag doesn´t appear how can i do?

Recommended: HTML file upload
Upload an HTML file to your site.
1. Download this HTML verification file. [XXXXXX.html]
2. Upload the file to
3. Confirm successful upload by visiting http:/4. Click Verify below.
To stay verified, don’t remove the HTML file, even after verification succeeds.

its the only option i can see.



M. s. Shuvo August 19, 2014 at 3:33 am

Hello Mr. Don Campbell, i already starting to like u a lot. i was searching this particular solution all day. i visit 100’s of blogs & pages but no one could give me the real solution. at last i found the solution from you. so thank you a lot. i already bookmark your site as favorite. i will visit your site regularly from now on. thanks once again.


Radha@trystwithvanillagirl September 15, 2014 at 11:18 pm

Thank u so much…Can’t thank u enough though!!
Bless Bless


Denis September 25, 2014 at 3:21 pm

Still useful in 2014!


yety December 7, 2014 at 1:00 pm

Hi Don,

Thanks for the video.Really helpful.First time i can verify my site with meta tag.Again , thanks.


Laura December 9, 2014 at 1:28 pm

This was fantastic. I’ve been trying to figure this out for over an hour, and your video helped me do it in less than 5 minutes. Thank you, thank you, thank you!


Baloch December 10, 2014 at 5:42 am

I was using iphone before for Two Step Authentication but i lose that phone and number now i have the email and password and can not login to the blog account and also did not copy codes. any other thing i can do to recover my account.


Karen December 12, 2014 at 12:21 am

Thank you for this! :-)


Charlee January 7, 2015 at 10:16 pm

Thank you! Your video was very helpful, much easier to ‘see’ where to go within wordpress. Cheers


Jeri January 21, 2015 at 2:46 pm

Awesome! Thank you for making a video that is in plain English that anyone can understand.


Shelley February 3, 2015 at 2:21 pm

Thanks so much for the help… I’m verified!


Liz February 23, 2015 at 11:29 am

thank you so much for this video! It was so helpful and worked for my site. Liz


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