Customer Feedback and Online Reviews

Customer Feedback and Online Reviews are a big focus for us at Expand2Web. This section of the blog lists all of our articles, webinars, videos and advice to help small business owners learn how to make online reviews work for their business.

Reviews and Reputation Webinar Recording Available

May 3, 2015

Do you have questions about how your local business should handle online reviews? How involved should you get? How do you handle bad reviews on Yelp, Google or Facebook? What about syndicated reviews? Last week I was a panelist on one of the BrightLocal InsideLocal webinars – Making Reviews and Reputation Work for Local Businesses […]

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Taking Care of Your Customers

April 10, 2015

The best way to grow your business is to take good care of your customers. Deliver great products and services, and add that personal touch. But sometimes things still go wrong despite your best efforts. That’s why you need to be proactive with your customers, and ask for feedback to identify any issues right after […]

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New Features in GetFiveStars – Webinar Recording

October 15, 2014

Wow – we did our first customer webinar for GetFiveStars today, and I was blown away by the amount of great questions, feedback and suggestions. If you are using GetFiveStars, and didn’t get a chance to attend check out the webinar recording, you can watch it here: We showed a ton of new features, answered […]

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Customer Driven #8 – Do You Know Who Your Best Customers Are?

July 24, 2014

Some of your customers are so happy with your business they are telling their family, friends and co-workers about you. But do you know who they are? This podcast explores how to identify those customers and help them spread the good word about your company, product or service. You’ve made an impression on them, but […]

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Customer Driven #7 – What is the Difference Between Getting Reviews and Earning Reviews?

July 8, 2014

By listening to this series, you know now how important online reviews are to your customer strategy. Now let’s talk about how to “earn” reviews. In this podcast, we will talk about the difference between getting reviews and earning them…

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Customer Driven – Episode #6 – How to Get More Online Reviews (How to Ask for Them)

June 24, 2014

If you listened to the previous shows in this series, you know why getting online reviews is important for any small business. Asking your customers to take a moment and leave you a review will not only help your marketing efforts, it will also help you keep the quality of your customer service high…

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Customer Driven – Episode #5 – Word-of-Mouth Referrals – The Lifetime Value of a New Customer

June 17, 2014

You understand the value of your best customers. But do you have a system in place to ask them for referrals? Harnessing the ability of your customers to tell others about your business is essential to growth. There is almost nothing as sweet as a good review or referral from a…

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Customer Driven – Episode #4 – Can Online Reviews Help Your Search Rankings?

June 13, 2014

Online Reviews and testimonials can help get the word out about your business, but can they help with rankings in Google and Bing? If you listened to the previous podcasts, you know the importance of your online presence, and you understand how reviews can help your marketing efforts. Let’s take a look at how…

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Customer Driven – Episode #3 – What to do About Negative Online Reviews

May 27, 2014

Are you getting online reviews? If you own a business, there’s a high likelihood that you are. Getting online reviews can be a sensitive subject. It’s uncomfortable to think that someone might be saying something negative about the business you’ve worked so hard to build. But what if even a bad review had something good to offer? Would you…

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Customer Driven – Episode #2 – Online Reviews – Why They’re Critically Important for Your Business

May 23, 2014

Does getting online reviews make you nervous? They can be scary. Your customers are out there saying whatever they please, and there’s nothing you can do about it. Or is there? Would you like to learn how to harness the power of online reviews to help your business grow? What if instead of being afraid of getting online reviews, you…

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