Book Reviews

I love to read. When I find a great book that I can learn a lot from, I use a method called “Tag, Cliff & Review” to capture the main idea of the book and the key learnings. This section contains video reviews of the best books I’ve read. In each video review, I try to share the best things I learned from the book including the big idea, key take-aways, favorite quotes and how it has changed what I do. I hope you enjoy them!

14 Books That Will Change Your Business and Your Life

June 30, 2014

I love to read. Here are some of the very best books I’ve read – ones that have changed my career and my business. If you have a book that has meant a lot to you, I’ve love to hear about it in the comments below. Update: my presentation was shared on the home page […]

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What Every Freelancer Must Know – How To Create A Positive Cash Flow Cycle

December 4, 2013

If you are a freelancer, you’ve probably seen this movie before: six weeks after getting the go-ahead on a promising new project, you are still waiting to be paid for your work. Your customer is happy with what you did, but for some reason they haven’t paid you yet. You’ve sent invoices and follow up […]

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How Reading The Referral Engine Changed My Business

December 27, 2012

What if you could teach your business to market itself? What if – instead of relying on expensive paid ad campaigns and direct sales, your business thrived based on referrals from happy customers? Are You Good at Sales? In starting my own business, I’ve learned that I’m not a very good sales person. I just […]

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My Book Recommendations

February 16, 2012

I love reading good books, and there are a few that have been instrumental to my success at Expand2Web. These are books that I’ve read several times, and learned some amazing things from. I thought I would share them with you here, in case they are helpful to you too. Made to Stick by Chip […]

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Made to Stick – Video Book Review

September 10, 2011
Made to Stick book review

This book turned on many light bulbs for me. You could probably see a whole Christmas tree of lights over my head as I was reading it. Made to Stick – Why Some Ideas Survive and Others Die is probably my favorite business book right now. The authors, Chip Heath and Dan Heath are brothers […]

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The Innovation Secrets of Steve Jobs – Video Book Review

August 25, 2011
The Innovation Secrets of Steve Jobs Book Review

I love to read. One book that has had a big impact on my life and my business is The Innovation Secrets of Steve Jobs by Carmine Gallo Carmine Gallo is a communications coach who has been studying Apple and Steve Jobs for years. In this book, he did a particularly good job of studying […]

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