Product Inspiration From Shigeru Miyamoto, Creator of Mario Brothers

September 13, 2015

Have you ever used a product, played a game, or used an app that was effortless to learn? Every so often I run across that kind of elegance, and it is truly a pleasure every time. Recently I watched an interview with Shigeru Miyamoto – he is the creator of the very successful Mario Brothers […]

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Reviews and Reputation Webinar Recording Available

May 3, 2015

Do you have questions about how your local business should handle online reviews? How involved should you get? How do you handle bad reviews on Yelp, Google or Facebook? What about syndicated reviews? Last week I was a panelist on one of the BrightLocal InsideLocal webinars – Making Reviews and Reputation Work for Local Businesses […]

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Taking Care of Your Customers

April 10, 2015

The best way to grow your business is to take good care of your customers. Deliver great products and services, and add that personal touch. But sometimes things still go wrong despite your best efforts. That’s why you need to be proactive with your customers, and ask for feedback to identify any issues right after […]

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Impressions and Videos from WordCamp Ann Arbor

October 18, 2014

I attended WordCamp Ann Arbor (#wca2) with some of our Expand2Web members – Eileen Lonergan, Mike Murphy and Josh Sholder. I was a panelist on the “Building Your Business” discussion and really enjoyed meeting my awesome co-panelists: Kyle Maurer (moderator), Ian Wilson, Kevin Skarritt, Justin Ferriman, Rebecca Gill and Ross Johnson. The room was packed […]

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New Features in GetFiveStars – Webinar Recording

October 15, 2014

Wow – we did our first customer webinar for GetFiveStars today, and I was blown away by the amount of great questions, feedback and suggestions. If you are using GetFiveStars, and didn’t get a chance to attend check out the webinar recording, you can watch it here: We showed a ton of new features, answered […]

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Customer Driven #8 – Do You Know Who Your Best Customers Are?

July 24, 2014

Some of your customers are so happy with your business they are telling their family, friends and co-workers about you. But do you know who they are? This podcast explores how to identify those customers and help them spread the good word about your company, product or service. You’ve made an impression on them, but […]

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Customer Driven #7 – What is the Difference Between Getting Reviews and Earning Reviews?

July 8, 2014

By listening to this series, you know now how important online reviews are to your customer strategy. Now let’s talk about how to “earn” reviews. In this podcast, we will talk about the difference between getting reviews and earning them…

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14 Books That Will Change Your Business and Your Life

June 30, 2014

I love to read. Here are some of the very best books I’ve read – ones that have changed my career and my business. If you have a book that has meant a lot to you, I’ve love to hear about it in the comments below. Update: my presentation was shared on the home page […]

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Customer Driven – Episode #6 – How to Get More Online Reviews (How to Ask for Them)

June 24, 2014

If you listened to the previous shows in this series, you know why getting online reviews is important for any small business. Asking your customers to take a moment and leave you a review will not only help your marketing efforts, it will also help you keep the quality of your customer service high…

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Customer Driven – Episode #5 – Word-of-Mouth Referrals – The Lifetime Value of a New Customer

June 17, 2014

You understand the value of your best customers. But do you have a system in place to ask them for referrals? Harnessing the ability of your customers to tell others about your business is essential to growth. There is almost nothing as sweet as a good review or referral from a…

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