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Combining images and typography is one of the most commonly used design concepts. With so many design tools available, adding text to images has become easier than ever. You have all seen countless examples: silly memes on your Facebook timeline, quotes of inspiration on Pintrest. From website hero sliders and banner ads to email marketing […]

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email-marketing-recap-featured

There are many paths to take when choosing where to spend your hard earned marketing budget. Email marketing has been a top choice for many years, and the power of email marketing has not diminished. Having an email list full of active, engaged subscribers is a proven way to increase sales and revenue. The Expand2Web […]

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inactive-subscribers-featured

Every email marketer is looking for engaged subscribers for their email marketing list. Engaged customers are far more likely to open your emails, read your content, visit your links and hopefully purchase a product or service from you. For the purposes of this post, we consider an engaged or active customer is someone who has […]

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In our previous post Blogging is Hard – Do I Really Need To Do It? we covered why blogging is one of the most important things you can do for the success of your business and website. Blogging can be a daunting task for beginners and experienced freelancers alike, but don’t let that stop you. […]

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email-marketing featured 200x200

Email marketing has been around almost as long as email, and has remained a top choice for marketers ever since. In our previous class Blogging Tips for Folks Who Hate To Blog we learned that content marketing is the future of advertising. Email marketing synergizes perfectly with content marketing, allowing you to leverage the quality […]

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part 2 featured

Today we continue to explore the exciting and important world of blogging. This post follows what we started in Blogging Tips For Folks Who Hate To Blog (part 1). After establishing your content marketing master plan and immersing yourself in inspirational content, as we learned in part 1, you are ready to begin to evolve […]

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persona featured

In one of our recent posts, Blogging Tips For Folks Who Hate To Blog (part 1), we discovered the importance of creating audience personas during the initial stages of creating your master plan for business blogging. Getting traffic to your blog is great, but it will only elevate your business if the visitor finds information […]

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blog tips 1 featured

In our previous article (see: Blogging is Hard – Do I Really Need To Do It?) we discussed the importance of blogging to the success of your business. Whether it is our business website, or a client’s site, consistent content marketing is one of the most important ingredients for success. Now that we have established […]

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snoopy typing featured

Write a blog post? Good Grief! Taking the time to write a blog post can definitely be a drag. Between time constraints, multi-tasking projects, and the ever present specter of writers-block, always ready to join the party, it is easy to understand why taking the time to blog is hard. It is enough to make […]

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Typography 101

by on August 22, 2016 · 0 comments

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Typography is used in nearly every project on the web and has a big impact on your final results. With thousands of typefaces available to designers, choosing the correct typography can be overwhelming. With a little bit of typographic knowledge you can create professional and stunning websites. Typography mastery will elevate your designs and make […]

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