What are SEO essentials when it comes to publishing a new WordPress Page or Post? There are some basic things you can do to make sure your new page or post is set up for the Google crawler to understand what the page is about, and boost your chances for ranking highly for your search term.
Video
Watch the video below to learn these essentials:
Here are a few highlights from the video:
- Decide on the keyword phrase that you will optimize the page for
- Choose a compelling title with the keyword phrase in it
- Use headers containing the keyword phrase
- Include an image, and associate ALT and TITLE tags
- Body text, use bold for phrase
- Specific Title Tag and Meta Description
- Internal linking to other pages
I’ll show you how to do all of these in the video.
More resources
Here are a few more articles I like in case you want to go into more depth on this:
- SEO features in the SmallBiz Theme (Video)
- Writing the Perfect Blog Post
- How to do Local SEO in 5 Minutes by Andrew Shotland
- WordPress SEO by Yoast (advanced)
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Article by » Don Campbell
Don is an entrepreneur based in Silicon Valley. He founded Expand2Web and is the publisher of the Expand2Web Blog and the SmallBiz WordPress Theme.
Don has written 248 articles on Expand2Web
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