Verify Your WordPress Website in Google Webmaster Tools

by on February 3, 2010 · 381 comments

Google Webmaster Tools is one of the most powerful free toolkits at your disposal for making sure Google can crawl your website properly.

Google Webmaster Tools - How to Verify Your WordPress Website
In order to use Google Webmaster tools for your website, you need to verify it with Google to prove that you own the website.

There are two ways to do this:

  1. Uploading a special file to your website
  2. Adding a Meta Tag to your website.

With WordPress, it can be confusing how to do this. This video shows you how to verify your WordPress Website in Google Webmaster Tools using the Meta Tag method.

Once your site is verified, you can use Google Webmaster Tools to do all sorts of diagnostics on your site. For example:

  • Submit an XML sitemap for your site (I use this WordPress Plugin to automatically update my XML sitemap)
  • Discover any problems Google might have crawling your site
  • Discover any duplicate content issues on your site
  • See what keywords people are using to find you
  • See what sites are linking to your website
  • Check your Page Load Speed
  • And a TON more.

Trust me, this is an indispensable tool and you’ll want to set it up for your website.

Update: Google has added a third and easier verification method now. If you already have Google Analytics installed on your site, Google Webmaster Tools can use it to verify your site – no need for meta tags or file uploads!

Google Webmaster Tools - verify using Google Analytics

Update 2: If you are using WordPress.com (rather than self-hosted WordPress.org), you can verify your blog with Google Webmaster Tools using this method.

Please rate my video and leave me comments below!

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Don is an entrepreneur based in Silicon Valley. He founded Expand2Web and is the publisher of the Expand2Web Blog, the SmallBiz WordPress Theme and the GetFiveStars Customer Feedback and Reviews service.

Don has written 278 articles on Expand2Web

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{ 381 comments… read them below or add one }

Double Stemcell Indonesia February 18, 2014 at 11:22 pm

thanks a lot, after watching your video, i finally can verify my site to google webmaster tool using meta tag

Reply

Ataur Rahman February 21, 2014 at 9:30 pm

Thanks for share your post and one of the best articles. Really nice solution. It is very Useful for us.

Best Regards,
Ataur

Reply

Pramod March 16, 2014 at 3:31 am

Thanks for this article. I was stuck-up where to paste this meta data. now it is OK. Thanks you again.

Reply

Deb March 31, 2014 at 4:45 pm

Worked great, video instruction was simple to follow/understand for this tech disabled person! Verified and ready to go! Thanks

Reply

Ergotron de Mexico April 1, 2014 at 12:39 am

Excellent, this really work! i can verify my web site.

Reply

miranda April 3, 2014 at 2:59 am

Thanks Don, great, clear explanation. really helped me.

Reply

Troy April 15, 2014 at 10:31 am

Mr. Campbell,

I can’t thank you enough for your video and expertise!
I have been trying to get my site verified for the last two weeks using various support forums and no answer would fix my issue/problem.
After sitting in front of the computer today for about 3 hours trying to get answers I then came across your video; and your video was the answer to my long awaited issue/problem.
Again, thank you very very much!

All the best,
Troy

Reply

Mac May 3, 2014 at 11:48 pm

Very helpful post. After watching the video I verified my site to Google webmaster tool using meta tag.

Thank you very much!

Reply

Meghan Smith May 26, 2014 at 7:47 pm

This actually was not helpful because there is no option for editor under appearance or theme, is this because I have a free theme? I see no where to add this code into the header section. Super frustrated :(

Reply

Don Campbell May 26, 2014 at 8:00 pm

Hi Meghan,
Are you using WordPress.com for your blog? If that’s the case, you won’t see the editor capability. I noted this in the blog post and there is a link to an alternate method for verifying your site if you are using WordPress.com. Here’s the text from above:

If you are using WordPress.com (rather than self-hosted WordPress.org), you can verify your blog with Google Webmaster Tools using this method.

Reply

Meghan Smith June 7, 2014 at 1:04 pm

Thank you for the follow-up and helping me get the right info to verify my site!

Reply

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