Small Business Marketing

In addition to your marketing brochures, business cards and company ads, your employees should be considered your most important marketing tools. After all, these are the people you are entrusting to close those sales and to make the customers’ experience SO great that there’s no question they’ll come back to do business again. Your printed [...]

Behemoth Internet companies like Amazon.com have realized that the next generation in product reviews are those that are transmitted via video. Indeed, this revolution in the traditional review process is quickly garnering steam, and for very good reason. As the attention span of the average e-shopper dwindles, these precious moments are extended if they are [...]

There is no word in the English language that catches interest like FREE. Oh there are others that tantalize but free stuff just makes us do the goofiest things. We bring home free gimmicky things all the time that we know we’ll hardly use, but do it regardless, and then try to pawn it off [...]

Evolution does not only happen to human beings, you know. Technology is one of the fastest evolving facets of society nowadays, and with it comes the glorious birth of the Internet. Knowing the potential of reaching millions of people worldwide, website owners quickly jump into the fray of web marketing. But it’s not enough to [...]