Small Business Marketing

Small Business Online Reviews Q&A with Don Campbell

July 13, 2010
online reviews video q&a

Monitoring and building Online Reviews is becoming increasingly important to small business owners. In this Q&A video, Don answers many of the common questions that small business owners have such as: Why are online reviews important? Where can people leave online reviews? What if someone leaves me a bad review? How should I ask my [...]

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Local SEO Tips for Site-Wide Elements of a Website

June 22, 2010

This post is part 10 of a 10 post series on local website optimization and local search keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. For this final post we will discuss how to optimize the footer, header and [...]

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Making Sure All Website Copy Supports Local SEO

June 18, 2010

This post is part 9 of a 10 post series on local website optimization and local search keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. In the last post we covered how to audit many attributes of a web [...]

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Auditing Individual Website Pages for Local Search Optimization

June 15, 2010

This post is part 8 of a 10 post series on local website optimization and local search keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. This post will go over the meat and potatoes of optimizing individual web pages [...]

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Connecting a Small Business Website with Localized Keywords

June 12, 2010

This post is part 7 of a 10 post series on local website optimization and local search keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. This post will go over a number of tips when determining which pages will [...]

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The Importance of Mapping Website Pages for Local Optimization

June 9, 2010

This post is part 6 of a 10 post series on local website optimization and local search keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. Welcome back for another post, for those who have been following along and for [...]

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Measuring Local Search Results Competition

June 6, 2010

This post is part 5 of a 10 post series on local website optimization and local search keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. Here we will touch on how to use a number of metrics in order [...]

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Tips for Using Google’s Keyword Research Tool in a Local Context

June 3, 2010

This post is part 4 of a 10 post series on local website optimization and local search keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. If you have been following along, up to this point we have generated a [...]

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How to Draft a List of Local Keywords for a Small Business

May 31, 2010

This post is part 3 of a 10 post series on local website optimization and keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of the page. The previous post outlined 3 rules of thumb for local based keyword research. Now it is [...]

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The Elements of Keyword Research for Local Based Websites

May 28, 2010

This post is part 2 of a 10 post series on local website optimization and keyword selection by guest author Jeff Howard. A complete list of all posts and links can be found at the bottom of page. Here we will discuss some a few tips when beginning to consider what keywords a local website [...]

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