Mobile

Mobile Marketing Beyond Google Places

May 3, 2012

Marketing and promoting a small business is an essential element to success. Yet often small business owners are so swamped running their business that marketing their business never happens. Marketing is vital to the success of any business and setting up marketing priorities helps to start the marketing ball rolling. Put Mobile Marketing at the [...]

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Explaining Siri – Visually

February 20, 2012

I used Siri as a “justification” for upgrading to the iPhone 4S. I rationalized it by saying, “hey, I need to stay ahead of the curve and understand these things so I can write about them!” Well, Siri impressed me almost immediately. Even though you can tell it is still in “beta”, it is truly [...]

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Mobile Commerce is On FIRE

January 2, 2012

Here are some interesting stats about mobile commerce trends from a study conducted in 2011: iPhone and iPad account for 92% of mobile purchases Average purchase price is $123 (vs $87 for purchasers who shop from desktop PCs) Shopping from mobile users has doubled from 1.87% to 3.87% in the past nine months! Is your [...]

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How Siri is Changing Local Search

November 20, 2011

I‘ve only had my iPhone 4s for a couple of days, but already one thing is obvious to me: Siri is changing the way I search for local goods and services. A LOT. Siri is the personal assistant that comes with iPhone. You interact with Siri by talking to her, and she can help you [...]

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