If you’re into blogging, you’ve probably visited Chrisg.com, and if you’re like me you subscribe to Chris’ feed there. His blog is a constant source of great information on creating a compelling blog presence. If you subscribe to his feed in either RSS or Email, you’ll get a free copy of his ebook: Killer Flagship Content.

This is an excellent ebook, full of actionable content to help you bring new visitors to your blog. In it, he describes flagship content as the “go-to” resource within your niche. Chris gives a lot of specific examples and ideas. The tips inside apply not only to a blog, but to any web site, including small business web sites that want to build a better presence on the web.

When I read excellent books like this, I want to make sure I internalize the information inside. One of the ways that I do this is to create a mind map that I can refer back to later.

The process of creating the mind map helps me cement the information in my mind, and it also gives me something to go back to and review one week or one month later. And all of the effective memory techniques you learn will tell you this kind of review is important for remembering key information.

So here is the Killer Flagship Content mind map in PDF format, or you can click on the image to see an expanded view. If you have Mind Manager you can download the actual .mmap file here. If you don’t, I recommend you get the free MindManager viewer so you can explore the map.

Anyway, I hope that you’ll go subscribe to Chris’ blog and get his eBook: Killer Flagship Content. And I hope my mind map will help you internalize the great information he provides in it!

If you don’t follow Michael Campbell’s Internet Marketing Secrets newsletter, you’re really missing out on some great tips for marketing your small business online. I recently listened to his three part series on traffic generation, where he interviews some of the leading experts on the topics of search engine optimization (SEO), Pay Per Click advertising (PPC), and affiliate marketing.

Traffic Generation Podcast – Part 1 of 3

In part one of this three part series – Internet Marketing Secrets #135, he talks to experts Dr. Neal Shearing, Colin McDougall and Ginette Degner and asks them to share their secrets for generating traffic. He asks each of them questions like:

What are your three favorite methods for generating traffic to your website?

How do you market your websites?

How do you optimize your website and copy for the search engines?

What mistakes can people make in trying to generate traffic to their website?

What is one secret for generating traffic that many people don’t know about?

The result is a super-informative podcast packed full of great tips and information about generating traffic to your websites.

Another way to see things – Mind Maps

One of my favorite ways to take in information and organize my thoughts is with mind maps. After I listened to the podcasts I couldn’t wait to map the tips and tricks out visually. So I created a mind map of the podcastusing Mindjet MindManager, which you can download as a PDF file, or view as a full-size image by clicking on the thumbnail below. It contains links to the transcript of the podcast, and many of the tools and resources mentioned in the interviews. You can also download the MindManager file if you would like, using the free MindManager viewer ( for the best viewing experience.)

Seriously – if you are at all interested in these topics you should listen to these podcasts right way. I’ll be following up with Part 2 and Part 3 in the series shortly. So stay tuned, and please let me know what you think of the mind map too!