Local Search Marketing and Local SEO

Local Search Engine Optimization (SEO) and Search Marketing Related Blog Posts on Expand2Web

Trending: Shifts in Culture and Tech

January 17, 2012

The world of business is always changing, particularly for businesses that market themselves directly to consumers. In the coming year we’ll see some old trends gain more steam while new trends pop up to revolutionize the world of online commerce. Below are five trends you can use to take advantage of shifts in consumer culture [...]

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Part 7 – Making Advertising Sales to Small Business Owners

January 2, 2012

This will be the finale post on creating local search websites. If you’re just joining, the previous six posts have covered how to launch and profit from local listing websites. These are small sites that perform well in search engines by targeting niche keywords and list local business information. As mentioned before sales are the [...]

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Part 6 – The SEO Equation for Long Term Traffic

December 26, 2011

Howdy, and thanks for following along with this post series on becoming a local search entrepreneur. This series provides the business model and tool set to create websites that attract niche local traffic. The end result is a valuable site that drives visitors from organic search rankings and in return can be used to generate [...]

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Improve your Google Rankings – Blueprint for Success

December 21, 2011

Getting on the first page of Google is a daunting challenge for bloggers and webmasters. Google is a search engine behemoth that controls nearly 70 percent of all internet searches and ranking on its first page translates to better traffic and can make all your financial targets come true. With everybody competing for the same [...]

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Part 5 – Streamline Your Workflow as a Local Search Entreprenuer

December 19, 2011

The intent of the fifth post in this series on becoming a local search entrepreneur is to help organize a workflow in order to finish the website. This process can be tedious but once its completed, updates will be less involved year after year. The faster content is live on the site the quicker SEO [...]

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How to Rank On the First Page of Google for Local Search Terms Without Owning a Domain or Having Citations or Having an Actual Business!

December 18, 2011

Maybe we all have been too hard on the Yellow Pages. I think it might be time to nab one of those bulky books that have been collecting dust in my building’s mail room. I need SNL’s Seth Meyer to deliver the content of this post under the weekend update segment REALLY! Let’s start with [...]

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Part 3 – How to Uncover Local Search Trends With Google

December 5, 2011

This is the third post of a seven part series covering how to become a local search entrepreneur. In the past two posts I have taken a closer look at the business model surrounding specialized directory style websites that can generate income by listing local businesses. In this post I’m going to discuss how to [...]

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WordPress SEO for Beginners

December 1, 2011

What are SEO essentials when it comes to publishing a new WordPress Page or Post? There are some basic things you can do to make sure your new page or post is set up for the Google crawler to understand what the page is about, and boost your chances for ranking highly for your search [...]

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Part 2 – The Local Search Advertising Business Model

November 28, 2011

Welcome to the second post in this series. In the last post I touched on the results I’ve had creating a specialized directory-style website that captures niche local traffic. The example I supported was a restaurant website that hosts downloadable PDF menus for over 70 restaurants in the Southside of Pittsburgh. In this post I’d [...]

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Part 1 – Generating Income Through Local Search Websites

November 21, 2011
Thumbnail image for Part 1 – Generating Income Through Local Search Websites

You’ve heard it time and time again – make money working from home. Shiny ads showing regular folks just like you and me living easy by the pool just watching the checks roll in. This blog series isn’t about selling a lifestyle, or creating the notion that quitting your day job in a few months [...]

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