WordPress and Local Search Help for Small Business Websites

Featured Blog Posts on Expand2Web

These are my featured Blog posts and articles on Expand2Web

My Design Inspiration “Swipe File”

June 1, 2012

Earlier this week I started a new mini-project called SwipeLog. It’s a place where I capture design elements that inspire and motivate me. Designers like to surround themselves with design elements and visuals that motivate them. Many keep a swipe file of inspiring things they run across, so they can refer to them for ideas [...]

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Local Search Ranking Factors 2011 – The Video

June 3, 2011

Each year, David Mihm pulls together a group of local search experts and creates a truly valuable resource – the Local Search Ranking Factors report. This report is a wealth of information on how local search ranking works. Each contributor ranks the various factors based on their real-world experience working with clients. My favorite part [...]

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WordPress and Local SEO Training

April 19, 2010

I‘m very excited to finally launch our Membership and Training site. We did a trial run back in November with a few of you and had some great feedback; now we’ve polished everything up and are ready to launch! If you are a blogger, do-it-yourself small business owner or web consultant that works with small [...]

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SEO Features in SmallBiz WordPress Theme

February 28, 2010

Local SEO features are built into the SmallBiz WordPress Theme to provide a solid foundation for great local search results. Watch the video for a short tour: I’ve worked with hundreds of small businesses to help them build a successful web presence, and designed this theme based on my experience working with them. We’re continuing [...]

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New WordPress Tutorial Series – Using WordPress

April 28, 2009

WordPress is a great platform for your small business website. One of the many reasons to use WordPress for your website is because it makes it easy to update your site and publish fresh new content. Based on requests from many of my clients and readers of this blog, I’m starting a new series of [...]

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Improve Your Local Search Results With Video

January 9, 2009

Small Businesses looking to improve their search results usually don’t think of video first. But Google is “blending” videos in with the traditional search results more and more, and this represents a huge area of opportunity. How video helps Forrester did some practical research and testing on this and found that a video has a [...]

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Video: How To Install Google Friend Connect On WordPress

December 7, 2008

As a companion to the tutorial on How To Install Google Friend Connect To Your WordPress Blog, I’ve created a short video that walks through the steps of installing Friend Connect on a WordPress Blog. This blog uses the very cool Thesis WordPress Theme, but these steps will work with any Widget enabled theme. This [...]

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How To Make WordPress Look Like a Website

November 23, 2008

So you’ve installed WordPress and plan to use it for your small business website. Now what? The first step to making your website look like a website for your business instead of a blog is to create a static front page and configure WordPress to use this as your home page. Normally, when someone visits [...]

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Your Google Local Business Listing – Look What Happens If You Don’t Claim It!

October 9, 2008

Take a look what happens if you don’t claim your Google Local listing. I was doing some research for a client, and found that many Google Local profiles and being pointed to business directories. Take a look at this local search result for “hair salons saratoga,ca” Notice how the website address for many of the [...]

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