I was just reading this interview about innovation with Marissa Mayer, Google VP Local and Mobile, where she brought up two methods for innovation that I hadn’t heard of before.
Marissa mentions two types of innovation in the interview:
“Castle Builder” innovation – work under a shroud of secrecy and launch a new product with a worldwide “wow” moment (like Apple does), and
“Bird Walk” innovation – launching products early and often (like Google does).
I thought those were both interesting ways to look at how both companies approach innovation.
Here’s the CNN Money interview. Make sure to watch the video at the end too – she is asked about some privacy concerns and talks about Google Dashboard – a place that clearly shows all of your Google account data, including what is shared and what is private. I have to admit I didn’t know about this.
If so, please join over 10,000 people who receive exclusive weekly online business and blogging tips, and get a FREE COPY of my eBook, 10 Steps to Free Website Traffic! Just enter your name and email below:
Article by » Don Campbell
Don is an entrepreneur based in Silicon Valley. He founded Expand2Web and is the publisher of the Expand2Web Blog and the SmallBiz WordPress Theme.
Don has written 247 articles on Expand2Web
Author Connect » Twitter | +Don Campbell | Facebook |
If you're building a business website these days, you're in luck.
WordPress has revolutionized the ease and power of what a website can do and be. Now you can quickly create a website that is optimized for top search results, and update it yourself whenever you want.
As you'll see in a moment, the SmallBiz Theme is much more than a mere WordPress theme. It's a complete solution for your business web presence including a Website, Blog, Facebook Page and Mobile Website.
Let's take a look at each of these, and how they help you generate new business from the web…
Click to continue...See my disclosure about advertising and affiliate links
{ 0 comments… add one now }