How To Respond To A Negative Review – A Great Example

March 3, 2014

I was doing some more research on online reviews last weekend as a follow up to my recent video: Can Negative Reviews Help Your Business? and came across this great article from Andrew Shotland – 5 Tips For Responding To Negative Customer Reviews Online. He’s got this example of a Wedding Photographer who got this [...]

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217 Subscribers and 10 Testimonials From One Event – A GetFiveStars Case Study

February 24, 2014

As a business owner, I’ll bet you put a lot of time and effort into your business, and creating a good experience for your customers. But how do you get your customers to come back, and buy from you again? Sawbucks Pub in Surrey, BC had this question on their minds as they planned their [...]

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Can negative reviews help your business?

February 17, 2014

Negative online reviews can be a scary thing for small business owners. People can leave you reviews all over the web, and there isn’t anything you can do about it. But negative reviews are not always as bad as they seem. In fact, there are many cases where you can turn a negative review into [...]

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How To Choose The Right Customer Review Management Service

February 15, 2014

Fellow Local Search geek Andrew Shotland wrote an article in SearchEngineLand to help people choose the right Customer Review Management Service – 10 Questions to Ask Your Customer Review Management Service Vendor In the article, he poses 10 great questions to ask your prospective review management service. Mike Blumenthal and I launched a system to [...]

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Why online reviews are critically important for your business – Free Webinar

February 14, 2014

How are you managing online reviews for your business? This question is top of mind today for business owners, and it is all over the mainstream media. “Someone left me a negative review online, what should I do?” “How do I get more positive online reviews?” “Do online reviews really lead to more customers and [...]

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LocalU Event Is Coming To Silicon Valley!

February 10, 2014

And Expand2Web is proud to be a sponsor. What is LocalU? Local U is an informative four-hour crash course in the basics of internet marketing — and especially Local Search. It’s largely a beginners’ event that is intended specifically for business owners and is aimed at helping them to thrive online. I’m excited to be [...]

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Merry Christmas from Expand2Web!

December 23, 2013
Merry Christmas from Expand2Web

I just wanted to wish everyone a very Merry Christmas and Happy New year from Expand2Web. Thomas and I truly appreciate our readers and customers and really enjoy meeting and getting to know you. If you haven’t already dropped us an email or commented and introduced yourself, please do – we’d love to meet you. [...]

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What Every Freelancer Must Know – How To Create A Positive Cash Flow Cycle

December 4, 2013

If you are a freelancer, you’ve probably seen this movie before: six weeks after getting the go-ahead on a promising new project, you are still waiting to be paid for your work. Your customer is happy with what you did, but for some reason they haven’t paid you yet. You’ve sent invoices and follow up [...]

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Webinar Recording: Local Reviews and Reputation Management

October 1, 2013

Last week I had the opportunity to be part of BrightLocal’s Inside Local webinar series. I presented along with local review experts Phil Rozek, Myles Anderson and Linda Buquet on a webinar put on by BrightLocal called Local Reviews and Reputation Management. Local Reviews and Reputation Management Webinar Recording Here’s the video recording of the [...]

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The “SuperPower” That Is NOT Taught in 90% of Schools…

September 27, 2013

A friend of mine who is in high school asked me – “what is one piece of advice you could give me that would help me in my career the most?” Here is what I told her: Learn to code. (I love this video!) I got interested in computers as a kid when I saw [...]

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