David Mihm just posted a great article on SearchEngineLand - Looking Back At The “Summer of Local” reviewing the many changes in the local search space.
The article reviews changes in the space over the last six months or so, and there have been a lot. He breaks the developments into four areas:
1. Increase in awareness of the need for local search marketing
2. Increased location awareness in mobile (and desktop) search
3. Launch of major local portals and platforms
4. Significant developments at Google Maps (Google Local)
Highly recommended!
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